In accordance with the policies adopted by ICANN, the Internet Corporation for Assigned Names and Numbers, the contact information a domain name is registered with must be correct and accurate at all times. At the same time, this information is freely accessible on WHOIS lookup sites and while this may be OK for companies, it may not be very convenient for individuals, since anyone can view their names and their personal email and postal addresses, particularly in times when identity fraud is not that unusual. This is the reason why domain registrars have come up with a service that conceals the details of their clients without editing them. The service is called Whois Privacy Protection. In case it is active, people will see the details of the registrar, not the domain owner’s, if they make a WHOIS lookup. The Whois Privacy Protection service is supported by all generic top-level domain name extensions, but it is still impossible to hide your details with certain country-code extensions.