A TXT record is text in free, human-readable form, which is associated with an Internet domain as a DNS record for one purpose or another. The most widespread use of a TXT record is to add your site to an online search engine or to an analytics platform, which provides info about the web traffic to your site. Setting up this type of a record functions as confirmation that you are the Internet domain owner and they'll provide the content that you need to include as the value when you set up the record. Another application of a TXT record is to confirm that an e-mail message is sent by the domain name owner and from a trusted web server - this is the so-called SPF security, that helps prevent any electronic address set up under your domain name to be forged and unauthorized individuals to send out junk mail making it look like it was mailed from your own mailbox. You can include any other info you want to be associated with your domain name in a TXT record as well.